“It takes on average 26 hours to report a lost wallet. Yet, it takes 68 minutes to report a lost mobile phone. Now, the amazing thing is, that inside our wallet, we have pictures of our loved ones, we have our credit cards, we have our driver’s licence, and we have cash- and yet, we have such a random relationship with our wallet, that we only experience it a couple of times a day. Our mobile phone is so intense, actually 60 percent of Western people will take their mobile phone physically to bed with them every night.”
Tomi Ahonen, author, business consultant
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- Mobile Communication and Society: A Global Perspective (Information Revolution and Global Politics)
- Communities Dominate Brands
- Persuasive Technology: Using Computers to Change What We Think and Do (Interactive Technologies)
- The Language of New Media
- Tomorrow People: Future Consumers and How to Read Them
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by Bob Garfield (Isbn-13: 9780984065103)
What happens when the old world order collapses and the Brave New World is unprepared to replace it as an ad medium, as a news source, as a political soapbox, a channel for new episodes of Lost? Welcome to The Chaos Scenario. It's here, and Bob Garfield saw it coming. In his roles as Advertising Age editor-at-large and as co-host of NPR's On the Media, Bob Garfield long ago connected dots that many in media and marketing refused even to acknowledge. In this fascinating, terrifying, instructive and...
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