Societal change is heavily driven by energy and food, both closely related. Food production is the basis of a society. As the food production is essentially changing, society changes. Energy is of the utmost importance to food production as we basically eat our energy. Historically energy meant hunting the animal, than became guiding the animal for agriculture, until today we essentially eat our oil. So the transformation of food production and energy is what realizes a revolution. Information can be part of that revolution as the explosion of information intensifies management. However, media (information) has been of less impact to changing our lives that the automobile has done. -  Wouter van Beek,  professor, anthropologist (INTERVIEW IN DUTCH)