São Paulo has already become well known as the city of culture than banned much of it outdoor advertising to reclaim the public space. Last month the city also hosted 3rd conference on “Copyright and the Public Interes. Brazil is leading the debate on thebalancing of the rights of authors and consumers, the re-introduction of a private copying exception, a remixing permission and a new regulatory agency for copyright issues are among the core points the Brazilian Ministry of Culture has planned for the new copyright law. There are already many examples of this new usage of copyright but the bill is still in draft (anteprojeto)and has not been published to date. A great read on this debate is this post bij Ralf Grassmuck.
Some background on the outdoor advertising ban. Sao Paulo was first but major cities are following the example now:
” The world’s fourth-largest metropolis and Brazil’s most important city, São Paulo, became the first city outside of the communist world to put into effect a radical, near-complete ban on outdoor advertising. Known on one hand for being the country’s slick commercial capital and on the other for its extreme gang violence and crushing poverty, São Paulo’s “Lei Cidade Limpa” or Clean City Law was an unexpected success, owing largely to the singular determination of the city’s conservative mayor, Gilberto Kassab.”